COVID-19 highlighted that the resilience of conservation is compromised when we rely on a single activity, like tourism, to drive economic benefits for communities and governments. [Joss Kent]
WILDeconomy Masterclass
In 2022, the first &Beyond WILDeconomy Masterclass itinerary, in partnership with ALU, and hosted by Dr Sue Snyman, took place against the backdrop of the iconic Serengeti and Masai Mara reserves.
The vision behind the development of this interactive small group journey was for a diverse group of individuals from different countries, cultures and backgrounds, to participate in an immersive learning experience, with the aim of creating ambassadors for Africa’s wildlife economy.
For over 30 years, the &Beyond business model has been premised on the understanding that for conservation to be successful and sustainable, it has to benefit the communities that surround Africa’s wildlife reserves.
As we move into our next decade of scaled impact, conservation-driven coalitions such as this will stimulate fresh perspectives and inspire sustainable shared-value opportunities for rural communities.
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